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Latest on the Direct Marketing IQ Bookstore

  • Email Marketing 2015

    Email Marketing 2015 Welcome to Email Marketing 2015 . This year’s report offers a treasure trove of data and insights on email marketing, from trends to best practices to...

  • The Designer’s Guide to Inkjet

    The Designer’s Guide to Inkjet Production inkjet has many speed, productivity, and flexibility advantages, but it is different than both offset and digital color toner devices. This educational resource covers topics such...

  • Direct Marketing Doesn't Have to Make Sense, It Just Has to Make Money

    Direct Marketing Doesn't Have to Make Sense, It Just Has to Make Money There’s never been a book about direct marketing quite like this before. There are chapters that will show you how to create high-performance programs. There are off-the-wall,...

  • Retention Fundraising

    Retention Fundraising There are eight main reasons why donors stop supporting organizations. Do you know them? You will after reading Retention Fundraising: The New Art and...