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Search results for B-to-B

Found 29 item(s)

Found 29 item(s). Displaying 1-15
Direct Marketing Day @ Your Desk 2012 Virtual Conference & Expo
March 15, 2012 From Webinars & Virtual Events
Each year, Target Marketing and DirectMarketingIQ present Direct Marketing Day @ Your Desk - a Virtual Conference & Expo. It's virtual, so your only travel is across the room to your desk, and it's FREE, so your only expense is the coffee you bring with you.

At this year's Direct Marketing Day @ Your Desk, you'll get all the up-to-date, essential info about the hottest direct marketing topics for 2012. It's jam-packed with sessions on key best practices and trends, straight from the experts! You don't need to spend a dime to get everything you need to help you produce the most successful direct marketing efforts this year - just click, sit back, and enjoy!

Information-packed sessions will include:

- Surounding today's prospect with "360-Degree Marketing"
- Using words to generate response
- Lead generation and SEO success
- Hyper-personalized campaigns that succeed with advanced VDP and PURLs
- QR Codes vs. Microsoft Tag vs. NFC
- ...and more!

Click here to complete your free registration today!
 
The New Face of Email: Integrating Social, Triggers, Rich Media and Personalization into B-to-B mailings and More!
June 14, 2011 From Webinars & Virtual Events

The statistics are clear: Email creates Web sales. Currently, 68 percent of consumers aged 18-26 use emailed coupons online (eConsultancy). In 2010, fewer consumers opted

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Best of B-to-B: Xerox Hits All the Integrative Buttons
Best of B-to-B: Xerox Hits All the Integrative Buttons
May 19, 2011 From DMIQ TV

Can you say "involvement device"? This package uses that old direct mail trick to the max!

To market its digital printing solutions, Xerox uses

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Retail Email Best Practices - As seen during the Spring 2011 Retail Marketing Virtual Conference & Expo!
April 14, 2011 From Webinars & Virtual Events
Despite reports to the contrary, email marketing is alive and well in cross-channel retailing. In this session originally broadcast in the Spring 2011 Retail Marketing...
 
Getting a Handle on Multichannel: Maximize marketing results by focusing on the right metrics
December 9, 2010 From Webinars & Virtual Events
Customers aren't the only ones grappling with the friction of countless media channels. Marketers, in fact, have the tougher job of figuring out which communication...
 
Getting a Handle on Multichannel: Maximize marketing results by focusing on the right metrics
December 9, 2010 From Webinars & Virtual Events
Customers aren't the only ones grappling with the friction of countless media channels. Marketers, in fact, have the tougher job of figuring out which communication...
 
B-to-B
2011 Outlook: Inbound Marketing Tactics Dominate Outbound Ones for B2B
December 6, 2010 From ymarketing
B2B companies were hard hit by the recession, and marketing departments took the brunt of it. Not only were their marketing budgets and staff cut, but the pressure to continue to feed the lead funnel was just as intense as it was before the recession hit....
 
Making Mobile Work
October 6, 2010 From Webinars & Virtual Events

With the growth of mobile use, there's no better time than now to figure out how to integrate mobile into your media mix. 

This webinar will

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Moneymaker
Focus on Marketing: Business Sales Benefit From Ads, Too
July 30, 2010 From recordonline.com
Companies solely focused on selling to other businesses, and not to general consumer audiences, often put all of their promotional resources into sales. They are frequently quick to write off advertising and publicity. That's usually a mistake. A good marketing program should include investments in both a sales force and...
 
Follow That Lead - Best practices and new tricks for lead nurturing programs
April 20, 2010 From Webinars & Virtual Events

The success of any lead management program hinges on how well you nurture the "B" leads, because eventually many of those B's become A's. With

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Business-to-Business Lead Generation Strategies (2nd Edition)
Business-to-Business Lead Generation Strategies (2nd Edition)
March 8, 2010 From Bookstore
Find countless tips and insights from B-toB marketing experts in this collection of articles on how to manage a successful lead generation program. Order more than...
 
Gary Hennerberg headshot
When You Need to Generate Sales Fast
February 25, 2010 From Inside Direct Mail Weekly
The first quarter of the year can be a challenging time to generate sales. So if you're looking for a reliable way to bring in revenue, the best place to start is by contacting your best customers. Not all customers are equal, and when you need sales fast, your best customers are the most likely to come through for you. So it's vital that you stratify your customers by a key metric.
 
Knowledge Is Power
December 1, 2009 From Inside Direct Mail This Month's Top Mailings
The more you know ... it's more than just a commercial slogan; it's a creed for direct mailers to live by, and a mantra that the Wisconsin School of Business (WSB) displays in its latest marketing and sales courses campaign
 
idm1209_megamover.jp
Raising the Profile With DVD Mail
December 1, 2009 From Inside Direct Mail Exclusive Top Mailing
You have a great product and you know the industry it's tailor-made for, so how fast can you introduce this product ... and in the right way? That was the question Graham Medical, owner of the new MegaMover Transport Chair
 
Vocus on Data
November 1, 2009 From Inside Direct Mail Exclusive Top Mailing
While it's a common refrain from most companies to say that data is at the heart of their marketing decisions, very few back up their words with action like Vocus. The provider of on-demand software for public relations management showed this in its latest quarterly direct mail offering, dropped in mid-July.
 
 
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