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Clickbait: You Won't Believe It!

August 13, 2015
Clickbait? In my direct mail? It's more likely than you think. Even though there might not be a big bad offender of the mailing world like Buzzfeed is for the Internet, predatory copywriting is all too common. Join Who's Mailing What!'s Jeremy Zimmerman as he explores three examples of how not to get people interested in what's on the inside of your mail pieces.
 

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