Engage Donors by Mailing MapsApril 23, 2015
Freemiums have long been a staple of direct mail fundraising, but sometimes, they are not connected to an organization’s mission. In this video, join Direct Marketing IQ’s Paul Bobnak as he looks at how some nonprofits use maps to deepen engagement with donors. To learn more about this mailing and others like it, log in to whosmailingwhat.com.
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Monthly Giving: The Sleeping Giant
One of the only books for fundraisers on monthly giving! Tips on how to make monthly giving work alongside other fundraising effortsHow to acquire monthly donors through different channels such as email, social media, direct mail, television and radioAnd much, much more!...
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Anyone who has read any of Panas’ other books knows his style – a breezy and irresistible mix of storytelling, exhortation, and inspiration. Habits follows the same engaging mold, offering a panoply of habits any board would be wise to cultivate. Some are specific, with measurable outcomes. Others are...