Completing the Puzzle for High-End Prospects

August 14, 2014

It's important for every marketer to know their audience, and AIG Private Client Group succeeds by sending two puzzle-themed insurance mailings to high-end prospects, advertising the company's asset protection program. Join Senior Content Editor Melissa Ward as she shares a self-mailer and jumbo size MarketMail piece — both repeat mailings for AIG — and how the company uses copy and design to appeal to its audience. For access to more mailings like the ones seen here, visit!



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