Search results for Multichannel Integration
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Direct Marketing Day @ Your Desk 2012 Virtual Conference & Expo
March 15, 2012 From Webinars & Virtual Events
Each year, Target Marketing and DirectMarketingIQ present Direct Marketing Day @ Your Desk - a Virtual Conference & Expo. It's virtual, so your only travel is across the room to your desk, and it's FREE, so your only expense is the coffee you bring with you.
At this year's Direct Marketing Day @ Your Desk, you'll get all the up-to-date, essential info about the hottest direct marketing topics for 2012. It's jam-packed with sessions on key best practices and trends, straight from the experts! You don't need to spend a dime to get everything you need to help you produce the most successful direct marketing efforts this year - just click, sit back, and enjoy!
Information-packed sessions will include:
- Surounding today's prospect with "360-Degree Marketing"
- Using words to generate response
- Lead generation and SEO success
- Hyper-personalized campaigns that succeed with advanced VDP and PURLs
- QR Codes vs. Microsoft Tag vs. NFC
- ...and more!
Click here to complete your free registration today!
March 15, 2012 From Webinars & Virtual Events
Each year, Target Marketing and DirectMarketingIQ present Direct Marketing Day @ Your Desk - a Virtual Conference & Expo. It's virtual, so your only travel is across the room to your desk, and it's FREE, so your only expense is the coffee you bring with you.
At this year's Direct Marketing Day @ Your Desk, you'll get all the up-to-date, essential info about the hottest direct marketing topics for 2012. It's jam-packed with sessions on key best practices and trends, straight from the experts! You don't need to spend a dime to get everything you need to help you produce the most successful direct marketing efforts this year - just click, sit back, and enjoy!
Information-packed sessions will include:
- Surounding today's prospect with "360-Degree Marketing"
- Using words to generate response
- Lead generation and SEO success
- Hyper-personalized campaigns that succeed with advanced VDP and PURLs
- QR Codes vs. Microsoft Tag vs. NFC
- ...and more!
Click here to complete your free registration today!
OPENING ALL-STAR ROUNDTABLE - 360-Degree Marketing: How to Surround Today's Prospect
March 15, 2012 From Webinars & Virtual Events
This is just one of the great sessions that will be available for free, LIVE on March 15th as part of the 2012 Direct Marketing Day @ Your Desk Virtual Conference & Expo. Read on for more details about this particular webinar, and click below to register for the show, or to get more information about the rest of the show agenda!
Email, mobile, social, oh my! Today's consumers are surrounded by an incredible assortment of platforms and media, each playing a unique role in their their daily lives. In this fascinating keynote discussion, learn about the challenges of communicating in the age of Digital Attention Deficit Disorder, and hear how top brands are leveraging this new landscape to create deeper engagement with customers and prospects and drive unprecedented marketing ROI.
From the privacy concerns posed by emerging practices like Social CRM, to the basics of end-to-end mobile customer experience optimization, our panel of direct marketing industry leaders will provide value insights into what 360-degree marketing really means, and how to cut through the clutter in an evermore complicated and competitive environment.
Register now!
March 15, 2012 From Webinars & Virtual Events
This is just one of the great sessions that will be available for free, LIVE on March 15th as part of the 2012 Direct Marketing Day @ Your Desk Virtual Conference & Expo. Read on for more details about this particular webinar, and click below to register for the show, or to get more information about the rest of the show agenda!
Email, mobile, social, oh my! Today's consumers are surrounded by an incredible assortment of platforms and media, each playing a unique role in their their daily lives. In this fascinating keynote discussion, learn about the challenges of communicating in the age of Digital Attention Deficit Disorder, and hear how top brands are leveraging this new landscape to create deeper engagement with customers and prospects and drive unprecedented marketing ROI.
From the privacy concerns posed by emerging practices like Social CRM, to the basics of end-to-end mobile customer experience optimization, our panel of direct marketing industry leaders will provide value insights into what 360-degree marketing really means, and how to cut through the clutter in an evermore complicated and competitive environment.
Register now!
How to Engage Customers Across Channels
January 26, 2012 From Webinars & Virtual Events
Engaged customers - buyers and shoppers who connect with your brand wherever they are - are the holy grail for retailers today. They're the customers who interact with your brand on social networks, use mobile devices and subscribe to your email program.
So, how do you acquire them? Join cross-channel retail expert Debra Ellis of Wilson Ellis Consulting and Kevin Skurski of Bronto Software, as they answer that question and explain best practices around optimizing the customer buying cycle.
You'll learn:
*tips for acquiring those engaged customers
*methods to keep them engaged
*how to increase sales as they shop across channels
*and much more!
To view this webinar, click here.
Couldn't make it on January 26th? No problem! All Target Marketing Group webinars are archived for 90 days after the live event. Click above to register and get access to this webinar on-demand.
January 26, 2012 From Webinars & Virtual Events
Engaged customers - buyers and shoppers who connect with your brand wherever they are - are the holy grail for retailers today. They're the customers who interact with your brand on social networks, use mobile devices and subscribe to your email program.
So, how do you acquire them? Join cross-channel retail expert Debra Ellis of Wilson Ellis Consulting and Kevin Skurski of Bronto Software, as they answer that question and explain best practices around optimizing the customer buying cycle.
You'll learn:
*tips for acquiring those engaged customers
*methods to keep them engaged
*how to increase sales as they shop across channels
*and much more!
To view this webinar, click here.
Couldn't make it on January 26th? No problem! All Target Marketing Group webinars are archived for 90 days after the live event. Click above to register and get access to this webinar on-demand.
Social Marketing and Commerce Retail Case Studies (Fall 2011 Retail Marketing Virtual Show session)
January 4, 2012 From Webinars & Virtual Events
Click above/below to view this webinar, originally offered as a session at the Fall 2011 Retail Marketing Virtual Conference & Expo.
By now everyone...
January 4, 2012 From Webinars & Virtual Events
Click above/below to view this webinar, originally offered as a session at the Fall 2011 Retail Marketing Virtual Conference & Expo.
By now everyone...
The Future of Retail Shopping with Augmented Reality, Mobile and Social Media (Fall 2011 Retail Marketing Virtual Show session)
January 4, 2012 From Webinars & Virtual Events
Click above/below to view this webinar, originally offered as a session at the Fall 2011 Retail Marketing Virtual Conference & Expo.
Is augmented reality...
January 4, 2012 From Webinars & Virtual Events
Click above/below to view this webinar, originally offered as a session at the Fall 2011 Retail Marketing Virtual Conference & Expo.
Is augmented reality...
December 22, 2011 From The Morning News
Twitter is the contemporary postcard — social updates that are limited by size, but not imagination. For a month, with a billion stamps, our correspondent moved his tweets from the laptop to the post office, and rediscovered the joy of mail.
...
December 13, 2011 From Econsultancy
This week, the company has added a direct mail component, sending out more than 500,000 leaflets that have been designed entirely to drive traffic to Lorealinsider.co.uk....
Can Your Direct Mail Campaign Answer These 5 Questions?
November 3, 2011 From Inside Direct Mail Weekly
In DirectMarketingIQ's first FREE webinar, "New Response-Boosting Design & Techniques for Direct Mail," on Tuesday, two esteemed inventors and practitioners in the direct mail field showed the myriad ways to boost response. After all, in most direct mail sectors today, Plain Jane doesn't cut it for the average prospect. The medium is practically begging to be used in better, more inventive ways.
November 3, 2011 From Inside Direct Mail Weekly
In DirectMarketingIQ's first FREE webinar, "New Response-Boosting Design & Techniques for Direct Mail," on Tuesday, two esteemed inventors and practitioners in the direct mail field showed the myriad ways to boost response. After all, in most direct mail sectors today, Plain Jane doesn't cut it for the average prospect. The medium is practically begging to be used in better, more inventive ways.
October 25, 2011 From Integrated Print Forum
The Morning Show opened with a high energy level with Michael Makin, president and CEO of Printing Industries of America, welcoming the studio audience to the Integrated Print Forum. His first guest was the visionary of the Forum, Julie Shaffer, vice president, digital technologies. (Later, Ethan Boldt, Chief Content Officer...
9 Promotional Tweaks That Will Boost Response
October 13, 2011 From Inside Direct Mail Weekly
Here are some reminders, plus a few suggestions for "mid-size" tweaks, to help you score higher response rates — without causing budgets to sink or anxiety levels to soar.
October 13, 2011 From Inside Direct Mail Weekly
Here are some reminders, plus a few suggestions for "mid-size" tweaks, to help you score higher response rates — without causing budgets to sink or anxiety levels to soar.
October 5, 2011 From Warc
AT&T, the telecoms giant, has won the Best in Show prize at the 2011 Direct Marketing Association International ECHO Awards for an integrated campaign called "The Last Text". This campaign, developed by BBDO New York, was based around an online documentary which highlighted the dangers of...
September 29, 2011 From Ad Age
By pricing its new Kindle Fire tablet at less than half the cost of an Apple iPad, Amazon is setting up tablet consumption of media to spread more widely and quickly than was previously possible....
Webinar: Saving Major $ In the Mail: Best Practices from Leading Postal Experts
September 12, 2011 From News
September 12, 2011 From News
With channels like email and mobile and social media monopolizing budget dollars and strategic attention, direct mail can be likened to the forgotten leftovers from
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September 7, 2011 From DMIQ TV
Wine clubs in the mail have been out there for years, but lately our Who's Mailing What! Archive...
August 31, 2011 From DMIQ TV
The format used by Ocean Conservancy, one of the winners of last year's FundRaising Success magazine's Gold Awards, was quite innovative and has since popped
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