DIGITAL PRINTING

Market and technology content related to printing that uses digital techniques — such as personalized printing, or variable data printing (VDP) — developed for inkjet or laser printers.

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Digital Overhaul at UT Austin

UT-austin-Canon March 2013

After sending out an RFP last year, Document Solutions at The University of Texas at Austin inked a deal with Canon that brought in seven...

Bayou Shop Goes Digital

Louisiana-konica March 2013

Tight budgets in Louisiana and the need for more on-demand printing have compelled the Office of State Printing to slim down and digitize. The slimming...

How to Improve the List Acquisition Process

List and data February 28, 2013

In a tough economy and competitive media marketplace, list managers are getting squeezed on more than margins. Every good list manager is not only committed...

Taco Bell QR Code Generates 225,000 Scans

Taco Bell BCS QR Code Campaign February 27, 2013

Taco Bell’s ESPN College Football campaign for the Bowl Championship Series generated over 225,000 scans. QR Codes on 12-pack taco boxes and accompanying soda cups...

Inkjet Summit’s Unique Format is a Win-Win for Both Sponsors and Attendees

February 26, 2013

Inkjet Summit 2013, hosted by Printing Impressions and nGage Events, will be held April 9-11 at the exclusive Ponte Vedra Inn & Club in Ponte...

Big Data vs. Actionable Data: 2 Steps for Capturing the Information You Need

Big Data February 20, 2013

We've all heard the phrase "Big Data" and, as marketers, you may be struggling to incorporate a solution for managing it. But are you trying...

Encompass Elements Installs Major Differentiator in Scodix

February 20, 2013

In just a few short months after installing a Scodix S series digital press, Encompass Elements is already creating print with a wide range of...

Suttle-Straus Installs VUTEk GS3250 LX from Heidelberg

Suttle Straus-1 February 18, 2013

The new VUTEk GS3250 LX printer from Heidelberg, will support Suttle-Straus Inc.'s production of point-of-purchase (POP) and display graphics for multi-location customers that Suttle-Straus already...

How to Make Love Stay: 6 Ways B-to-B Marketing Analytics Is Like a Relationship

Valentines Day February 15, 2013

Valentine's Day is a holiday some people look forward to, while others dread its very existence. Let’s face it; no one likes to be alone...

Ricoh’s Pro Series Brings Enhanced Productivity to Print Market

February 15, 2013

Ricoh Americas Corp. has introduced the Ricoh Pro C901 Graphic Arts + and Ricoh Pro C901s Graphic Arts + series of printers for high-volume production...

 
 
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