4 Mobile Marketing Foundations, Plus Email—Mobile's Neglected Marketing Channel

March 14, 2013

• Presented By: DirectMarketingIQ
• Sponsored By: PacNet Services, Ltd.
• Duration: 40 Minutes

• Speakers: Greg Hickman, Founder, MobileMixed.com and Cindy Krum, CEO & Founder, MobileMoxie LLC

• Moderator: Heather Fletcher, Senior Editor, Target Marketing

• Click Here: 4 Mobile Marketing Foundations, Plus Email—Mobile's Neglected Marketing Channel

This is just one of the great sessions that's available for free, via the 2013 Direct Marketing Day @ Your Desk Virtual Conference & Expo - on-demand until 6/18/13. Read on for more details about this particular webinar, and click below to register for the archived show, or to get more information about the rest of the agenda!

When many businesses dive into mobile marketing, they end up taking a tactical approach-leaping into execution without a plan.

In fact, one of the biggest mistakes you can make in your business is "replicating" what  another business is doing in mobile.

During this session, we're going to dive into the key components for creating a successful  mobile strategy for your business, what that might look like in the wild and how you can take the right steps forward to a mobile strategy that delivers results.

You'll learn:
-The 4 steps you should be taking to develop a successful mobile marketing strategy
-How to identify which mobile tactics are right for YOUR audience
-The importance of mobile integration throughout your business
-Examples of brands doing this well
-Action steps to get started
-Tips for making your email campaigns mobile-friendly

Click here for more information (and to register for FREE) today!