Everybody is talking about QR codes. They're the next big deal in marketing, especially for direct mailers.
QR Codes can get a passive prospect to take immediate action -- make a purchase, register for an event, or take a survey. They turn a printed direct mail piece into an interactive mobile call to action.
This one-hour webinar will feature two direct marketers, both of whom have successfully used QR codes in campaigns for various companies. They'll present best practices and case studies involving this fast-growing technology.
Here's what we'll be discussing:
- what QR codes can do for your business and/or offer
- easy-to-understand directions for adding QR codes to your direct mail pieces
- a glimpse of the technology associated, what data is captured, and how to track and analyze the results
- the difference between a general and personalized QR code
- how to incorporate email and text messaging with QR codes
- examples of QR codes working in all sectors and media
Registration fee: $79
Sponsored by Foster Printing Service
To view this webinar click here!:
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