The Doctor is in: Take Your Email Creative in for a Checkup

Now on-demand until June 19th, this session was originally in the 2012 Direct Marketing Day @ Your Desk Virtual Conference & Expo. Read on for more details about this particular webinar, and click below to register for the on-demand viewing of the entire show, or to get more information about the rest of the show agenda!

Email marketing is one of the most reliable lead generation tactics. No customer acquisition tool offers better ROI for the money. Too bad your campaigns always seem to catch a cold. Do you spend all your time trying to get into the inbox? Do you have to fight other brands for customer attention? How can you possibly hope to stand out? How can you ensure success?

This workshop is the cure to your email ills. Marketfish Director of User Experience, Jonathan Chicquette, runs some HTMLs through a battery of tests, analyzing such criteria as:

    * Inbox Deliverability
    * Effectiveness of Subject Line and Body Copy
    * Strength of Your Call to Action
    * HTML Formatting
    * CAN-SPAM Compliance

Take the strategic advice of these customer acquisition surgeons, and turn email marketing into your healthiest channel.

Register now!